- Free-agent kicker Daniel Carlson has signed with Range Media Partners for representation, covering both on-field contract work and off-field brand partnerships.
- Brand deals will be led by agent John-Philip Hughes.
- Carlson enters the deal as an unrestricted free agent after the Raiders moved on this offseason, closing out his tenure there with a career-long 60-yard field goal.
- The signing adds another NFL name to Range Sports' roster during an active 2026 for the agency across its sports and entertainment divisions.
Free-agent placekicker Daniel Carlson has signed with Range Media Partners for representation, with the deal spanning on-field contract work and off-field brand partnerships. Brand deals will be steered by Range agent John-Philip Hughes. Carlson transitions to Range from his previous agency, The Familie.
Carlson joins Range at a pivotal moment. The Raiders moved on from the veteran kicker this offseason, opting to sign journeyman Matt Gay, ending a standout seven-season run with the Raiders.
Carlson, an Auburn product, is the former all-time leading scorer in SEC history and remains one of the most prolific kickers in college football history.
He closed out his Raiders tenure in style, capping the year with a career-long 60-yard field goal in the final seconds to beat Kansas City on Jan. 4, snapping a 10-game losing streak.
He was still on the open market as of May, despite career marks of 86.9 percent on field goals and 95.7 percent on extra points across eight NFL seasons.
Range takes on the signing during an active stretch. The agency has kept up a steady signing pace through 2026, adding names like Anthony Ramos, Sutton Foster, Fola Evans-Akingbola and Jack Dylan Grazer for management, alongside Brandon Liebman’s move from UTA to lead film and TV talent.
On the sports side, the division’s roster includes quarterback Brock Purdy and surfer Brianna Cope. Carlson’s move also tracks with a broader offseason pattern of free agents locking in dedicated reps, following Jordan Watkins’ recent move to Rosenhaus Sports.
Takeaways
This is a notable bet for a player who spent two months unsigned this offseason. Pairing up with Range, rather than staying with a strictly on-field agent, signals Carlson wants his next chapter built around more than just a roster spot.
Bringing in a dedicated brand specialist like John-Philip Hughes suggests he’s thinking about marketability, not just his next contract.
This is also another data point in Range Sports’ expansion: the agency isn’t just chasing quarterbacks and skill players anymore; it’s building depth at every position, including specialists.
Does landing with a bigger agency help Carlson find his next team faster, or is this more about long-term brand building? What can a firm like Range actually do for a kicker’s marketability that a traditional on-field-only agent can’t?
