- Trey Witter has been hired as Manager/Producer at ColorCreative, reporting directly to President Talitha Watkins.
- Witter is a licensed entertainment attorney who previously held positions at 3 Arts Entertainment, Authentic Talent & Literary Management, and Scott Rudin Productions.
- His current management roster features rapper Vic Mensa, director Sheldon Candis, comedian Rell Battle, and others across film and television.
- The move expands ColorCreative's New York footprint, adding depth to the Issa Rae and Deniese Davis, founded firm's management bench.
ColorCreative, the Issa Rae and Deniese Davis-founded management company has brought on veteran manager-producer Trey Witter in a move that signals the company’s continued push to grow its New York presence.
Witter, a licensed entertainment attorney, joins ColorCreative after building his career at 3 Arts Entertainment, Authentic Talent & Literary Management, and Scott Rudin Productions.
He specializes in representing writers, directors, actors, and multi-hyphenate talent across film and television, bringing an established roster that includes rapper Vic Mensa, director Sheldon Candis, and comedian Rell Battle, among others.
In his new role, Witter will report to ColorCreative President Talitha Watkins, continuing his work championing boundary-pushing storytellers.
Similar to Alex Platis’ recent move to Game Plan Media from Untitled Entertainment and Dru Bass joining Independent Artist Group from WME, Witter’s signing reflects a broader industry trend of experienced management talent realigning with boutique, culture-forward firms.
This is a timely addition for ColorCreative, which is riding the high of its TriStar Pictures release One of Them Days, the No. 1 film at the U.S. box office in January 2025 and later No. 1 on Netflix upon its streaming debut.
Takeaways
This signing is more than a routine hire, it’s a strategic play. ColorCreative is doubling down on its New York presence, and bringing in someone like Trey Witter, who is not just a manager but also a producer and entertainment lawyer, gives the company a rare trifecta of deal-making muscle under one roof.
That’s a serious competitive edge, especially as boutique management firms compete with Hollywood’s legacy players.
With Vic Mensa on his roster and his deep roots at 3 Arts Entertainment and Authentic Talent & Literary Management, Witter brings instant credibility and connections. For a company built on championing diverse voices, this move also signals that ColorCreative is serious about scaling fast.
Does adding a licensed entertainment attorney to its management team give ColorCreative a structural advantage over its competitors? What does Trey Witter’s move mean for his existing clients like Vic Mensa and could it open new doors for them within the Issa Rae ecosystem?
