- Adidas unveils its Fall/Winter 2026 Climacool campaign starring Tate McRae, Rodrigo De Paul, and WNBA sisters Satou Sabally and Nyara Sabally.
- The shoe uses a 3D-printed lattice construction for 360° airflow, priced at $160 in unisex sizes 4–14.
- It's McRae's third Adidas project since 2024 and Satou Sabally's first major campaign since she left Jordan Brand for Adidas in January 2025.
- The sneaker launched globally on July 2, 2026, in stores and online.
Adidas has enlisted a cross-sport, cross-genre lineup for its Fall/Winter 2026 Climacool campaign, pairing pop star Tate McRae with Argentine World Cup winner Rodrigo De Paul and WNBA sisters Satou and Nyara Sabally.
The shoe’s 3D-printed lattice build delivers 360° airflow, extending the design language Adidas rolled out this spring with Jalen Williams and Kahleah Copper’s Climacool Laced campaign.
For McRae, it’s her third Adidas turn since joining in 2024, following the Z.N.E. capsule and last year’s Lightblaze launch with Bradley Barcola. She calls the new shoe stylish enough for a packed tour schedule. Outside Adidas, she also serves as a brand ambassador for Essentia Water and Neutrogena.
De Paul, now with Inter Miami CF and preparing for the 2026 FIFA World Cup with Argentina, ties the shoe to his nonstop training and travel routine, praising how light it feels underfoot.
The Sabally sisters mark Satou’s first big campaign since swapping Jordan Brand for Adidas, joining Nyara, recently drafted to the Toronto Tempo, in highlighting the shoe’s off-court versatility.
The brand has leaned hard into star-studded activations this year, including its Home of Soccer event in Brooklyn with David Beckham and Paul Pogba.
Climacool FW26 is available now globally, with fresh colorways expected throughout the rest of the year.
Takeaways
This campaign is Adidas doing what it’s done all year: stacking music, football, and basketball into one shoe story instead of picking a lane.
Putting both Sabally sisters in the same frame is a smart family-branding play few sportswear giants have tried, while De Paul’s inclusion signals Adidas keeping its football stars visible outside the pitch ahead of the World Cup.
And McRae’s third campaign in under two years suggests she’s becoming one of Adidas’s steadiest lifestyle faces, not just a one-off.
Does featuring both Sabally sisters together give Adidas more cultural reach, or does it risk overshadowing each athlete’s individual story? Will Adidas’s 3D-printed lattice tech become its defining look heading into 2027?
