Celebrity Name: Cooper DeJean
Brand Name: RENPHO
Deal Type: Brand Ambassador Partnership
Announced: March 9, 2026
Impact: Positions DeJean as a leading NFL voice on sleep and recovery, while helping RENPHO bring pro-level tools to everyday athletes and wellness-focused consumers
- Philadelphia Eagles cornerback and First-Team All-Pro Cooper DeJean is continuing his brand ambassador relationship with RENPHO, the global smart wellness company, spotlighting sleep and mental recovery as core pillars of elite athletic performance.
- The campaign launched during Sleep Awareness Week and centers on the idea that rest is not just recovery, it’s a competitive edge for professional athletes.
- DeJean is using the RENPHO x Headspace Eyeris Zen Eye Massager as part of his nightly wind-down routine, combining compression massage, heat therapy, and built-in Headspace meditations to ease physical tension and quiet mental stress.
- RENPHO CEO Toby Yu says the partnership is designed to show that pro-level wellness tools can be accessible to everyday users, not just elite athletes.
Philadelphia Eagles cornerback Cooper DeJean is taking his offseason just as seriously as any game-week prep, and this time, sleep is the star of the playbook.
RENPHO, the global smart wellness company, announced on March 9, 2026, that DeJean is continuing his partnership with the brand to highlight sleep and mental recovery during Sleep Awareness Week. For a 23-year-old coming off a historic Super Bowl LIX season, the timing couldn’t be more fitting.
DeJean made headlines at Super Bowl LIX when he became the first player in NFL history to score a touchdown on their birthday, cementing his status as one of the league’s most exciting young defensive backs.
Now entering his third NFL season, DeJean has also been speaking openly about offseason changes within the Eagles organization, making his focus on mental and physical recovery even more timely.
As part of his routine, DeJean is using the RENPHO x Headspace Eyeris Zen Eye Massager, a device that combines compression massage, gentle heat, and guided Headspace meditations to ease tension and reduce mental chatter before bed.
It’s the kind of athlete-brand collaboration that mirrors deals like Chet Holmgren and Candace Parker’s partnership with Degree and Jason Kelce’s Garage Beers series, athletes lending genuine credibility to products they actually use.
RENPHO CEO Toby Yu says the brand’s mission is to make pro-level recovery tools accessible to everyone, and with DeJean as the face, that message lands with a new generation of fans.
Takeaways
The DeJean-RENPHO partnership is a smart play on multiple levels. Athletes are no longer just endorsing shoes and energy drinks, they’re becoming wellness advocates.
By anchoring this campaign to Sleep Awareness Week, RENPHO turns a product promotion into a cultural conversation about recovery, burnout, and performance.
DeJean is also a genuinely compelling messenger. He’s young, relatable, data-driven, and has already proven he recovers fast, literally. A Super Bowl ring, a birthday TD, and a First-Team All-Pro nod in just two NFL seasons tells the story before the product even enters the frame.
For brands in the wellness space, this is the playbook: find an athlete who lives the values, not just one who cashes the check.
Does seeing an All-Pro like DeJean talk about sleep and recovery make you think differently about your own routine? Would you be more likely to buy wellness tech if it’s clearly part of an athlete’s real training plan, not just a commercial?
