MM
Guarantee versus Split deal — What is a ok guarantee fee?
Take this just as the example:
Venue ticket price: 10$
Venue size: 100 seats
At 100% capacity income would be $1000
Payment to artist: $XX guarantee vs. $700 (70%)
If making a guarantee vs. split deal, at what amount would you make the guarantee? How much of the potential maximum fee on a split should be guaranteed for?
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a
This is going to be dependent on the artist. ****It should be noted that the majority of artists/agents will not do split deals. The artists that typically do split deals are up and coming artists who don't yet have an audience. ***
With that being said, when split deals are done I've heard of 50% being guaranteed at the least, with 75%+ being most common.
Hope that helps
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