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About Maria Helena Bordon Meireles
Maria Helena Bordon Meireles, better known as Helena Bordon, is a popular Brazilian blogger and a business-woman. She was born on June 23, 1986, in Brazil. Helena Bordon is the daughter of the current style director of Brazilian Vogue – Donata Meireles. In many interviews, Helena Bordon has described herself being interested in fashion since the age of seven when she first visited Milano and Paris to attend fashion shows with her mother who then worked as the international director of the Sao Paulo boutique Daslu. She owns a self-titled blog that features content on the topics of style, beauty, and travel. Helena Border is the co-founder of the popular fashion chain 284 which she has founded with her two best friends Luciana and Marcella Tranchesi. Their brand has collaborated with many fashion icons, including Naomi Campbell. Helena Bordon was featured in The Business of Fashion 500 as one of the 500 people who have helped to shape fashion on a global level.
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