- Acclaimed DJ and producer J. Worra has signed with The Gongaware Group for live music and touring representation across all territories outside North and South America.
- Agency co-founders Layla Gongaware and Paul Gongaware will personally lead her international touring strategy and live bookings.
- J. Worra continues her representation with United Talent Agency (UTA) for North and South America, while remaining with Milk & Honey for global artist management.
- The addition strengthens The Gongaware Group's growing dance roster following major 2026 signings across the electronic music sector.
American house music DJ and producer J. Worra (Jamie Sitter) has officially signed with The Gongaware Group for live music and touring representation worldwide, excluding North and South America. Agency co-founders Layla Gongaware and Paul Gongaware will serve as her point agents.
Under the new arrangement, J. Worra maintains her domestic foundation. She continues to be represented by United Talent Agency (UTA) for touring in North America and South America. Her management team remains Milk & Honey.
The signing marks another key milestone for The Gongaware Group, which launched in 2022 to deliver boutique, high-touch agency representation.
Her arrival follows significant 2026 additions to the roster, including TYNAN signing with The Gongaware Group for representation and YDG signing with The Gongaware Group for representation earlier this year. The company’s dance roster also features heavy hitters like Slushii, Imanbek, Sigala, and Crankdat.
Hailing from Illinois and based in Los Angeles, J. Worra has established herself as a leading force in modern tech house. Her breakthrough came after winning Insomniac’s Discovery Project, alongside early DJ competitions at Groove Cruise and Spring Awakening, which led to club residencies at Chicago’s Spybar and The Mid.
Her production prowess was recognized industry-wide when she was named Breakthrough Music Producer of the Year by DJ Mag.
Over recent seasons, J. Worra has commanded festival stages at Coachella, EDC Las Vegas, Lightning in a Bottle, ARC Music Festival, and Dirtybird Campout, alongside club sets at The Brooklyn Mirage and Defected Ibiza.
Her discography features standout releases on major imprints like Realm Records, Higher Ground, Defected Records, and Club Sweat, in addition to releases on her own Dialogxe label imprint.
Takeaways
This split-territory deal illustrates a growing trend among top-tier electronic producers: keeping heavyweight representation like United Talent Agency (UTA) for core domestic touring while tapping agile, boutique agencies like The Gongaware Group to aggressively cultivate international markets.
By partnering with Layla Gongaware and Paul Gongaware, J. Worra gains dedicated focus across Europe, the UK, Asia, and Australasia.
With Milk & Honey steering her broader brand and music career, this aligned infrastructure positions her to expand her global festival footprint and secure prime international club residencies.
Will this focused international representation help J. Worra secure headline slots at premier European festivals like Tomorrowland and Creamfields? Could this partnership lead to collaborative international tour packages or showcase stages alongside other Gongaware Group roster acts like Imanbek and Tom & Collins?
