Issa Rae and Lucy Liu Sign New Endorsement Deal with Stuart Weitzman

August 14, 2024
John Dody

Issa Rae and Lucy Liu have joined forces as the latest global ambassadors for luxury shoe brand Stuart Weitzman. Alongside Aly Raisman, Christy Turlington, and Ming Xi, they will star in the upcoming campaign film titled “How Lovely to Be a Woman,” directed by Matvey Fiks. This campaign marks Issa Rae’s first global fashion campaign, adding another milestone to her growing list of accomplishments.

Issa Rae’s Career and Brand Collaborations

Issa Rae, an acclaimed actress, writer, and producer, is widely known for creating and starring in the hit HBO series Insecure. Her influence extends beyond the entertainment industry, as she has been involved in various entrepreneurial ventures and brand collaborations. Rae is the founder of Sienna Naturals, a hair care brand focused on natural ingredients, and Viarae Wines, her own line of wines. Additionally, she has collaborated with brands like Tazo, showcasing her versatility and appeal across different markets.

Lucy Liu’s Fashion and Brand Endorsements

Lucy Liu, an iconic actress and director, is known for her roles in films like Kill Bill and Charlie’s Angels, as well as her work on the TV series Elementary. Liu has a strong presence in the fashion world, having previously worked with renowned brands like Alexander Wang and Bruno Magli. Her partnership with Stuart Weitzman further solidifies her status as a fashion icon, representing elegance and timeless style.

Stuart Weitzman’s Legacy of Iconic Ambassadors

Stuart Weitzman is known for its collaborations with high-profile ambassadors. Previous global ambassadors for the brand include Kim Kardashian, Serena Williams, and Sofia Richie, who debuted as an ambassador in the spring 2024 campaign with her own shoe capsule, the Sofia Collection. These partnerships have helped elevate Stuart Weitzman’s presence in the luxury fashion market, making it a go-to brand for stylish and sophisticated footwear.

With Issa Rae and Lucy Liu now joining the ranks of Stuart Weitzman’s esteemed ambassadors, the brand continues to celebrate powerful and influential women who embody confidence, elegance, and individuality.

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