
IU Endorsements Summary
IU, a singer-songwriter, has engaged in brand endorsements across a diverse range of categories including cosmetics, skincare, fashion, accessories, and beverages. Among the brands she has endorsed are notable examples such as Estée Lauder, Gucci, and J.ESTINA, starting her role with Estée Lauder in July 2021. Her endorsement deals span 21 categories and she has partnered with a total of 6 brands. Other celebrities associated with these brands include Fleur De Force and Dakota Johnson. These collaborations position IU in various sectors from luxury goods and retail to non-alcoholic drinks and cosmetics.
6 IU Endorsements Deals
IU's endorsement deals have included collaborations with well-known brands such as Estée Lauder, Gucci, and J.ESTINA
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July, 2021NEW YEAR, NEW SHINESouth KoreaWISH LOVESouth KoreaBrand EndorsementsBrand Ambassador
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May, 2024Brand Endorsements
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March, 2024Brand AmbassadorProduct Collaborations
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February, 2024
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21
Brand Categories Endorsed by IU
IU's endorsements span a diverse range of product types, including Accessories, Beverage, and Clothing. This variety illustrates the wide spectrum of product categories IU is associated with, highlighting their versatile brand affiliations.
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Accessories
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Beverage
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Clothing
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IU Endorsements FAQ
What brands has IU endorsed?
IU has endorsed 6 brands, including prominent names like Estée Lauder, Gucci and J.ESTINA. For a complete list, check out the endorsements section on IU's profile.
What businesses has IU invested in?
Some businesses endorsed by IU might have also benefited from their financial investments. In some cases, IU may have received equity in return for their endorsement or collaboration with the brand.
What product types has IU endorsed?
IU has endorsed
21 types of products. Some of the industries and product types that IU has endorsed include Accessories, Beverage, Clothing.
How does IU choose brands to endorse?
Celebrities like IU usually select brands that align with their personal values and interests, ensuring a genuine connection with the products and services they endorse or invest in.
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