UTA Welcomes Will.i.am to Its Roster for Global Representation

April 25, 2024
John Dody
In categories:

United Talent Agency (UTA) has proudly announced the signing of Grammy-winning artist, tech entrepreneur, and philanthropist will.i.am. Known for his multifaceted career spanning music, technology, and philanthropy, will.i.am brings a rich portfolio of achievements and partnerships to UTA for representation across all areas globally.

🌟 A Legacy of Innovation and Music: As a founding member of the Black Eyed Peas, will.i.am has not only enjoyed a successful music career but has also made significant inroads into the tech industry. He played a pivotal role in transforming Beats by Dre into a global consumer electronics phenomenon, which Apple acquired in 2014 for $3 billion. His innovative spirit continues to drive his ventures in technology and music, blending the two seamlessly.

🚀 Tech Entrepreneurship and Innovations: will.i.am is the founder and CEO of FYI.AI, a Web 3.0 platform that enhances productivity for creatives. This year, he introduced “THE FYI SHOW” on SiriusXM, featuring FYIona, the world’s first AI persona radio co-host. This groundbreaking concept has captured the imagination of listeners and tech enthusiasts alike.

🚗 Revolutionizing Automotive Audio: In a groundbreaking collaboration with Mercedes AMG, will.i.am unveiled the MBUX Sound Drive at the Consumer Electronics Show. This technology innovatively syncs the car’s movements with music, creating a dynamic driving soundtrack. Set for release in Mercedes-Benz’s electric EQ models this summer, MBUX Sound Drive marks a new intersection of music and automotive technology.

🤝 Expansive Brand Collaborations: will.i.am’s influence extends beyond music and tech, as he actively collaborates with leading global companies like Apple, Coca-Cola, and Intel, among others, to pioneer future technologies and cultural trends.

With UTA’s backing, will.i.am is set to expand his visionary projects, pushing the boundaries of how technology and creativity intersect, and influencing cultural trends worldwide.

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