Suni Lee, the acclaimed Olympic gymnast, has been announced as the new brand ambassador for KISS Products‘ innovative at-home nail curing system, the Salon X-tend Starter Kit. Represented by Britt St. George at SMITH & SAINT, Lee continues to expand her presence in the beauty and lifestyle sectors with this latest partnership.
🎖️ Olympic Journey Continues: As the 21-year-old gymnast prepares for the 2024 Paris Olympics USA Team Trials starting June 27, her collaboration with KISS Products highlights her off-the-mat endeavors and her influence in the beauty industry. Lee’s dynamic appeal and athletic prowess make her an ideal figure to represent the Salon X-tend Starter Kit, designed to bring professional nail care into consumers’ homes.
💅 About the Salon X-tend Starter Kit: This new product from KISS offers an at-home solution for long-lasting nail enhancements, reflecting the brand’s commitment to innovation in beauty technology. With Lee at the forefront, KISS aims to appeal to a young, active audience who values both style and convenience.
🌟 Previous Endorsements and Partnerships: Earlier this year, Lee entered into an ambassadorship with Batiste, a leading dry shampoo brand, and has previously endorsed brands such as Crocs and Free People’s sportswear line, Free People Movement. Her endorsements extend into beauty with L’Oréal Paris, and beyond with partnerships including PlayStation and Gatorade, showcasing her versatility as a brand ambassador.
📱 Social Media Influence: Suni Lee commands a significant following on social media, with over 1.6 million followers on Instagram enjoying an impressive engagement rate of over 6%. Additionally, her presence on TikTok includes over 1.5 million followers with a 2.9% engagement rate, further demonstrating her ability to connect with and influence a broad audience.
🚀 What’s Next for Suni Lee and KISS Products: As the Paris Olympics approach, Lee’s role as a brand ambassador for KISS Products is expected to gain even more traction. Fans can look forward to innovative marketing campaigns, special promotions, and perhaps even exclusive product lines under Lee’s endorsement.
Suni Lee’s partnership with KISS Products for the Salon X-tend Starter Kit not only highlights her influence in the beauty industry but also aligns with her lifestyle as an athlete and public figure. As she prepares for another Olympic run, her collaboration with KISS is set to bring a fresh perspective to beauty care, resonating with consumers looking for professional-grade beauty solutions at home.