Latin music superstar Nicky Jam has signed an endorsement deal with Rewind It 10, the beard dye brand founded by Fat Joe. As the latest ambassador for the brand, Nicky Jam joins an impressive roster of celebrities, including DJ Khaled, NFL star Travis Kelce, model Tyson Beckford, R&B singer Tank, and MMA fighter Stephen “Wonderboy” Thompson, among others.
Nicky Jam’s signature dark brown beard dye coloring package is now available for purchase at major retailers such as CVS, Sally Beauty, Amazon, and on the Rewind It 10 website. Known for his music hits like X and El Perdón, Nicky Jam’s partnership with Rewind It 10 marks his latest venture into lifestyle branding.
Rewind It 10: A Star-Studded Team: Rewind It 10 has quickly gained attention not only for its high-quality grooming products but also for its celebrity ambassadors. Nicky Jam’s addition to the lineup further elevates the brand’s reach, especially within the Latin music community. Joining high-profile ambassadors like Travis Kelce—who has made headlines with his relationship with Taylor Swift—DJ Khaled, Tyson Beckford, and Brody Jenner, Nicky Jam adds his personal flair to the brand.
This partnership reflects Nicky Jam’s ongoing influence beyond music, as he continues to expand his presence in the lifestyle and fashion spaces. His involvement with Rewind It 10 will undoubtedly bring new attention to the brand, especially among his vast global fanbase.
