Tumi has announced golf stars Nelly Korda and Ludvig Aberg as its first golf ambassadors. This move is part of Tumi’s strategic expansion into the sports world, leveraging the prominence of these top-ranked athletes to elevate its brand.
Nelly Korda: Ranked No. 1 in the World, Nelly Korda is a celebrated figure in women’s golf, having won multiple championships, including a major at the Women’s PGA Championship. Her dynamic style and competitive spirit make her a perfect match for Tumi’s innovative and high-performance image.
Ludvig Aberg: Holding the No. 5 spot, Ludvig Aberg is quickly rising in the ranks of professional golf. His remarkable achievements in amateur golf and his transition into the professional circuit have caught the attention of fans and sponsors alike.
Tumi’s Sports Ambassadors: Korda and Aberg join an illustrious list of Tumi ambassadors, including Son Heung-min and Lando Norris, emphasizing the brand’s commitment to quality and excellence across various high-performance sports.
Tumi’s Custom Trophy Cases: Tumi’s involvement extends beyond personal endorsements; the brand has been selected to design custom trophy cases for significant golf events, including the Tour Championship on the PGA Tour, and the Solheim Cup and CME Group Tour Championship on the LPGA. This partnership not only highlights Tumi’s dedication to golf but also its capability to deliver bespoke products that meet the unique demands of global sporting events.
By aligning with high-profile athletes and engaging in prominent sporting events, Tumi enhances its visibility and asserts its relevance in the luxury and performance travel gear market.
