Lordi Collaborates with OnePlus for Metal Phone Campaign

August 8, 2024
John Dody

The Finnish metal band Lordi has teamed up with Chinese electronics brand OnePlus to promote the “world’s first” all-metal unibody 5G phone. The campaign features the band’s new song and ad titled ‘Made of Metal’. Managed by International Touring and Management, Lordi brings their signature style to this innovative collaboration.

Career Highlights: Lordi gained international fame by winning the Eurovision Song Contest in 2006 with their hit song “Hard Rock Hallelujah.” This victory marked a significant milestone for the band, bringing them widespread recognition and acclaim. Known for their elaborate monster costumes and theatrical performances, Lordi has carved out a unique niche in the heavy metal genre.

Discography: The band has released multiple albums over the years, with notable releases including “Get Heavy” (2002), “The Arockalypse” (2006), and “Monstereophonic (Theaterror vs. Demonarchy)” (2016). Their music combines elements of hard rock, heavy metal, and theatrical rock, creating a distinctive sound that appeals to a broad audience.

Endorsements: In addition to their collaboration with OnePlus, Lordi has previously endorsed Esh Basses, showcasing their influence and appeal within the music industry.

Impact and Influence: Lordi’s impact on the metal scene is undeniable. Their Eurovision win not only brought them international fame but also helped to popularize the metal genre in mainstream music. The band continues to tour and release new music, maintaining a loyal fan base and solidifying their legacy in the rock and metal world.

With their collaboration with OnePlus, Lordi is set to reach new audiences and further cement their status as metal icons.

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