Celebrity Name: KOJAQUE
New Company: Primary Talent International
Primary Agents: Sally Dunstone
Department: Live Bookings
Territory: International
- Dublin-born rapper and filmmaker KOJAQUE has signed with Primary Talent International for live representation, with Partner and Agent Sally Dunstone leading the booking relationship.
- KOJAQUE’s most recent album Phantom of the Afters (October 2023) was hailed as one of the most ambitious Irish releases of the year, adding to his two Choice Music Prize-nominated albums and a discography that spans his breakout Deli Daydreams (2018) through to Town’s Dead (2021).
- The Dublin rapper is booked to perform at Beyond the Pale festival in June 2026, returning to live stages after a series of sold-out intimate “What’s the Mystery?” shows in Dublin and London earlier this year.
- KOJAQUE continues to be managed by Heaven-Sent and his PR is handled by Toast Press and Soft Boy Records.
KOJAQUE, the Dublin-born rapper, filmmaker, and visual artist whose real name is Kevin Smith, has signed with Primary Talent International for live representation. Agent Sally Dunstone will head up the relationship.
KOJAQUE first turned heads with his concept debut Deli Daydreams (2018) and cemented his reputation with Town’s Dead (2021), which hit number one on the Irish vinyl chart and earned a Choice Music Prize nomination.
His third album, Phantom of the Afters (2023), co-featuring collaborations with Biig Piig and Gotts Street Park, pushed his sound further into global territory.
A frequent festival headliner with Glastonbury, Primavera Sound, Pitchfork Paris, SXSW, and Electric Picnic on his résumé, KOJAQUE is also confirmed for Beyond the Pale in June 2026.
He recently wrapped a run of intimate warm-up shows in Dublin and London, teasing new material under his “What’s the Mystery?” mini-tour banner.
This signing follows Absolute Lilt’s move to Primary Talent International this month and doggone’s signing with Primary Talent International, continuing the agency’s clear push to build out its Irish and emerging independent roster.
Sally Dunstone has been steadily growing her book of breaking artists since joining Primary Talent International from X-ray Touring in 2021.
KOJAQUE is managed by Heaven-Sent and represented for press by Toast Press and Soft Boy Records.
Takeaways
KOJAQUE signing with Primary Talent International feels less like a stepping stone and more like a statement. This is one of Ireland’s most artistically singular acts, a rapper who directs his own films, runs his own label, and has built an international live reputation almost entirely on his own terms, now aligning with one of the UK’s most respected independent live agencies. That’s a powerful combination.
What’s especially interesting here is the timing. KOJAQUE has been quiet on new music since Phantom of the Afters dropped in late 2023. His recent sold-out intimate shows in Dublin and London, billed as sneak peeks at new material, suggest something is around the corner.
A new signing almost always signals a bigger live push is incoming. And with Beyond the Pale already confirmed for summer 2026, the pieces are very much moving.
Sally Dunstone continues to build one of the most compelling books in the agency for breaking artists. KOJAQUE is arguably her biggest name yet, and the fit feels natural: an independent-minded artist with a global festival track record and a rabidly loyal fanbase, now with the infrastructure to scale up.
Could this be the step that pushes KOJAQUE into true festival headliner territory? What can independent artists learn from KOJAQUE’s slow-build, story-driven career path?