Juni Habel Signs With Free Trade Agency For Europe/UK Representation

Celebrity Name:Juni Habel
New Representation Type:Agency
New Company:Free Trade Agency
Department:Live Music / Touring
Territory:Europe, UK
  • Norwegian folk singer-songwriter Juni Habel has signed with London-based Free Trade Agency for live music and touring representation across Europe and the UK.
  • The signing coincides with the April 2026 release of Habel's third studio album Evergreen In Your Mind via Basin Rock, which continues to handle her management.
  • Habel is currently on a June 2026 UK run covering Leeds, London, Brighton, Sheffield, and Glasgow, among other stops.
  • In House Press remains in place as her UK publicity partner.

Norwegian singer-songwriter Juni Habel has signed with London-based independent booking agency Free Trade Agency for live music and touring representation across Europe and the UK.

The move comes at a timely moment for Habel, whose third studio album Evergreen In Your Mind dropped on April 10, 2026, via Basin Rock, the Todmorden-based independent label that has been home to her catalog since her debut.

The album, produced alongside Stian Skaaden, follows the breakthrough success of 2023’s Carvings LP, and marks a notable step forward in Habel’s sound, with more focus on groove and an embrace of playfulness, with patience playing a fundamental role in shaping every element of the recordings.

To support the new record, Habel has a string of UK dates lined up this June, including stops at The Cardigan Arms in Leeds, Rough Trade Denmark Street and Horse Hospital in London, The Rose Hill in Brighton, and Glad Café in Glasgow.

Free Trade Agency, which recently added Mikaela Davis and Night Swimming to its roster continues to deepen its footprint in the indie-folk and alternative space.

In House Press, the Manchester-based music PR firm founded by David Cooper in 2000, remains on board for UK publicity. Basin Rock continues in the management role.

Takeaways

With Evergreen In Your Mind just out and a live UK run already in motion, landing Free Trade Agency as her European booking partner gives Juni Habel the infrastructure to properly convert critical momentum into touring traction.

Free Trade Agency has been quietly assembling a compelling indie-folk and alternative roster, and Habel is a natural fit, an artist whose quiet intensity translates powerfully in intimate European rooms and festival settings alike. The full team is now in place: label, management, PR, and booking. The next question is how far she can scale.

What does this signing mean for Juni Habel’s reach beyond Scandinavia and the UK? Could a European festival run be next on the agenda now that proper booking infrastructure is in place? How will Free Trade Agency leverage the momentum of Evergreen In Your Mind to open new markets for Habel?

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