Pvolve, the innovative workout method that combines functional movement with resistance equipment, has teamed up with renowned actress Jennifer Aniston for their latest brand campaign, Strength. Aniston, a fitness enthusiast, highlights Pvolve’s patented fitness equipment in the campaign, which aims to educate women on the importance of resistance training for building both physical and mental strength at every stage of life. Pvolve, a workout designed by women for women, has made it its mission to empower women through functional fitness.
The campaign was shot by celebrity photographer Zoey Grossman at Milk Studios in Los Angeles, capturing Aniston’s commitment to strength and wellness. Pvolve’s campaign featuring the actress will be visible across out-of-home advertising, including billboards in major metropolitan areas, in-studio windows, and on digital and social media platforms. With over 45 million followers on Instagram, Aniston is also promoting the campaign on her social media, bringing Pvolve’s message of strength to a global audience.
Jennifer Aniston’s Brand Collaborations:
Aniston has been a sought-after figure for brand collaborations, previously working with global brands such as L’Oreal, Uber Eats, and Heineken. Her partnership with Pvolve aligns with her dedication to health, wellness, and staying active, reinforcing her influence as both a Hollywood icon and a wellness advocate.
With this latest collaboration, Pvolve and Aniston are set to inspire women everywhere to prioritize resistance training as a key component of a healthy, balanced lifestyle.