Charli XCX, who is represented by CAA, has teamed up with Skims for a visually striking new campaign. The campaign, shot by renowned photographer Petra Collins, perfectly aligns with the aesthetic of Charli’s latest album, “Brat.” Known for her edgy and eclectic style, Charli XCX brings her unique flair to this collaboration, which highlights Skims’ latest collection.
Campaign Details
In this campaign, Charli XCX embodies the bold and rebellious spirit of her “Brat” album, with Petra Collins capturing the singer’s dynamic energy through a series of visually captivating images. The collaboration with Skims showcases Charli’s ability to seamlessly blend music and fashion, further cementing her status as a multifaceted artist.
Endorsement History
Charli XCX has previously endorsed a variety of major brands, including Boohoo, Adidas, Coach, and Kenzo, showcasing her versatility and broad appeal in the fashion industry. Her partnership with Skims adds to this impressive portfolio, as she joins a list of high-profile celebrities who have worked with the brand, including Ice Spice, PinkPantheress, Coco Jones, Charli D’Amelio, and athletes like Kelsey Plum, Patrick Mahomes, and Skylar Diggins-Smith.
CAA’s Role
With CAA guiding her career, Charli XCX continues to expand her influence in both the music and fashion worlds. This collaboration with Skims is another testament to her ability to stay at the forefront of pop culture, making waves with her innovative style and artistic vision.
