- Anetha has signed with THE·TEAM for live music/touring representation worldwide, excluding North America, South America, and France
- New agents Nick Cave and India Lawson will lead the relationship
- She continues with Mama loves ya for representation in France and Liminal for representation in North and South America
French techno artist Anetha has signed with THE·TEAM for representation across most of the globe, carving out France, North America, and South America from the deal. Agents Nick Cave and India Lawson will handle her booking needs going forward.
Lawson already books a roster of electronic acts including Eliza Rose and SHERELLE, making her a natural fit for Anetha’s global club and festival calendar.
The Bordeaux-born, Paris-based DJ and producer built her name through the Blocaus collective before launching her own label, Mama Told Ya, which continues to handle her French bookings and management.
Anetha released her debut album, Mothearth, in 2024 and has since delivered mixes for Boiler Room, ARTE, and Rinse France, alongside a Mixmag cover mix. She’s also performed at high-profile events, including the Paris Paralympics closing ceremony.
The signing adds to a busy year for THE·TEAM’s global roster moves, following the agency’s worldwide deal with Scarface, its signing of Tobe Nwigwe, and a territory-specific deal with Murda Beatz excluding Europe, the UK, and Canada.
Takeaways
This is a classic “carve-out” deal: THE·TEAM gets the bulk of the map, but Anetha keeps her home turf and existing regional partners intact. It signals growing confidence in her international touring demand outside her established markets.
Does splitting representation by territory create friction, or does it let each agency focus on what it does best? Will THE·TEAM’s global reach open new festival markets (Asia, Australia, the Middle East) for Anetha’s techno sound?
