- Jon Mason and David Lewis, former colleagues at Buchwald, have officially launched Mason-Lewis Entertainment, a New York-based talent and literary management company covering film, TV, and theater.
- Lewis previously spent 20 years at ICM Partners, where he trained under legendary agent Sam Cohn and repped major names including Jon Cryer, John Leguizamo, and Patricia Clarkson, before rising to head of talent at Buchwald.
- Mason spent 17 years at Buchwald before launching JMason Entertainment in 2022.
- Clients at the new firm include 2025 Tony winner Natalie Venetia Belcon and And Just Like That… star Sarita Choudhury.
Industry veterans Jon Mason and David Lewis have launched Mason-Lewis Entertainment, a New York-based talent and literary management company representing artists across film, TV, and theater.
The two co-founders previously worked together at Buchwald, where Lewis served as head of the talent division after a landmark 20-year run at ICM Partners, training under the legendary Sam Cohn.
He built a roster that included Jon Cryer, Macaulay Culkin, John Leguizamo, Patricia Clarkson, and Luis Guzmán, among others. Lewis now manages Sarita Choudhury, known for her role on And Just Like That…
Mason, who spent 17 years at Buchwald before founding JMason Entertainment in 2022, brings clients including 2025 Tony Award winner Natalie Venetia Belcon, who took home Best Featured Actress in a Musical for Buena Vista Social Club, alongside Daniel London and Frederick Weller.
This launch mirrors a broader wave of sports and entertainment entrepreneurs striking out independently. Raquelle David’s New Story launch to champion global filmmakers and Choice Sports Group’s new women’s basketball agency reflects a growing trend of niche, mission-driven representation firms stepping up across entertainment and sports.
Takeaways
Two powerhouse managers, between them carrying decades of frontline experience at two of talent representation’s most storied institutions, aren’t joining another big shop. They’re building their own.
That says something about the current climate: in an era where mega-agencies keep consolidating, there’s clear appetite for boutique firms that promise artists real attention and strategic thinking, not just a name on a roster.
Mason-Lewis Entertainment enters the field with immediate credibility. Natalie Venetia Belcon just took home a Tony. Sarita Choudhury is one of the most consistently working dramatic actresses on prestige TV right now. This isn’t a startup hoping to attract talent, it’s a firm that’s already running.
Can boutique NY-based management firms truly compete with coast-to-coast mega-agencies in today’s streaming-dominated landscape?
With Lewis’s deep ICM/theater roots and Mason’s Buchwald track record, what kinds of projects might Mason-Lewis Entertainment prioritize, and will theater remain central to their identity?
Which rising talent in film, TV, or theater would benefit most from this kind of focused, career-first management philosophy?
