In a vibrant celebration of athletic excellence, Accelerator Active Energy has launched a nationwide billboard campaign featuring Livvy Dunne, fresh from clinching LSU’s first gymnastics National Championship. The campaign, which lights up billboards in Dallas-Fort Worth—where the NCAA gymnastics National Championship was held—along with Kansas City, Louisville, and Minneapolis, underscores Dunne’s monumental achievement and her significant impact as a NIL (Name, Image, Likeness) superstar.
🏆 A National Victory Celebrated Widely: The billboards not only celebrate Dunne’s recent victory but also aim to connect fans and consumers with the spirited essence of the win. As a token of celebration, Accelerator is offering a promotional discount, giving $5 off any 12 pack of their Active Energy product with the promo code “LivvyChamp.”
📣 Engagement Beyond Traditional Media: The celebration extends to social media, where Accelerator has actively shared moments from Dunne’s championship victory, enhancing fan engagement and honoring her outstanding performance in gymnastics. Dunne herself gave her followers a sneak peek of the Dallas-based billboard via Snapchat, sharing the excitement with her substantial online following.
This campaign not only highlights Dunne’s exceptional achievements but also exemplifies how brands are leveraging athlete partnerships to engage with a wider audience, celebrating milestones that resonate well beyond the sports arena.
