KOLON SPORT Introduces GAIA Tough Jacket with SEVENTEEN’s Xu Minghao

March 10, 2024
John Dody

KOLON SPORT, renowned for its high-end outdoor lifestyle apparel, unveils its latest innovation – the GAIA Tough Jacket, a masterpiece crafted for the adventurous spirit. Inspired by the earth goddess Gaia, this new launch is set to revolutionize outdoor climbing gear by merging unparalleled functionality with cutting-edge design. Adding an element of celebrity flair, SEVENTEEN‘s Xu Minghao, also known as The8, steps into the role of brand ambassador, infusing the brand with his unique blend of fashion and vitality.

👚 Innovative Design for Ultimate Performance: The GAIA Tough Jacket breaks new ground with its 3D cutting design, providing wearers with enhanced freedom of movement and robust protection. Constructed using the innovative GORE-TEX C-KNIT fabric and GORE-TEX STRETCH material, it promises an extraordinary blend of softness and durable protection, catering to the demands of advanced outdoor enthusiasts. Not only does it offer superior breathability and comfort, but it also enables climbers to exceed their limits without compromise.

🌸 Tailored for Feminine Strength: With a special emphasis on the female form, the women’s version of the GAIA Tough Jacket features a meticulous waist design that elegantly highlights femininity while embodying strength. KOLON SPORT’s commitment to blending outdoor practicality with fashion sensibility ensures that this jacket caters to the varied demands of outdoor aficionados, offering them a product that doesn’t sacrifice style for functionality.

As KOLON SPORT collaborates with Xu Minghao to bring the GAIA Tough Jacket to the forefront of outdoor fashion, the brand reaffirms its dedication to inspiring consumers to embrace the great outdoors with gear that’s as resilient and dynamic as they are. This strategic partnership marks a significant step towards meeting the evolving outdoor and fashion needs of a diverse audience.

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