Latin

Maluma Endorsements

Singer

@maluma

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Endorsements

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Maluma Endorsements Summary

Maluma, a singer, has engaged in brand endorsements across various industries including fashion & apparel, retail & consumer goods, cars, clothing, and wearable technology. His portfolio includes partnerships with notable brands such as Porsche, with the partnership beginning in February 2023, and Jacob & Co, starting in July 2024. He is also set to start his role as a brand ambassador for BOSS in September 2025. In total, Maluma has endorsed five brands. Other celebrities such as Khalid, Cristiano Ronaldo, and Dua Lipa have also been associated with these brands.

6 Maluma Endorsements Deals

Maluma's endorsement deals have included collaborations with well-known brands such as BOSS, Hot Wheels, and Jacob & Co

BOSS

Fashion & Apparel

September, 2025

Boss Bottled Beyond

Global

Brand Endorsements

Brand Ambassador
Hot Wheels

Toys and Games

August, 2026

Challenge Accepted

Global

Brand Endorsements

Product Collaborations
Jacob & Co
Retail & Consumer Goods

July, 2024

Brand Endorsements
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February, 2023

Brand Endorsements
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June, 2026

Brand Endorsements
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Brand Categories Endorsed by Maluma

Maluma's endorsements span a diverse range of product types, including Accessories, Cars, and Fashion. This variety illustrates the wide spectrum of product categories Maluma is associated with, highlighting their versatile brand affiliations.

Accessories
Cars
Fashion
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Maluma Endorsement News

Maluma Stars in Ralph Lauren Equestrian Lifestyle Campaign Maluma is making his mark on the fashion world once again. The Colombian superstar has partnered with Ralph Lauren for a brand activation tied to Milan Fashion Week, appearing in a sharp campaign that sees him suited up in a…

Maluma, Supercar Blondie And Robert Lewandowski Named Hot Wheels’ First Class Of Legends By Mattel Mattel has officially launched its global "Challenge Accepted" campaign, naming Latin music star Maluma, automotive media founder Supercar Blondie (Alex Hirschi), and soccer icon Robert Lewandowski as the inaugural Hot Wheels "Class of Legends". https://www.tiktok.com/@hotwheels/video/7679066574988348702 The campaign celebrates ambition and…

What brands has Maluma endorsed?

Maluma has endorsed 6 brands, including prominent names like BOSS, Hot Wheels and Jacob & Co. For a complete list, check out the endorsements section on Maluma's profile.

What businesses has Maluma invested in?

Some businesses endorsed by Maluma might have also benefited from their financial investments. In some cases, Maluma may have received equity in return for their endorsement or collaboration with the brand.

What product types has Maluma endorsed?

Maluma has endorsed 10 types of products. Some of the industries and product types that Maluma has endorsed include Accessories, Cars, Fashion.

How does Maluma choose brands to endorse?

Country

Endorsements:

American Eagle, Ariat, Boot Barn, +8 More

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