Lady Gaga Endorsements Summary
Lady Gaga, a singer, has engaged in numerous brand endorsements throughout her career, representing a diverse array of industries. Her endorsements include a sponsorship with Absolut Vodka beginning in May 2014, a brand endorsement deal with au by KDDI starting in November 2010, and a business venture with Backplane initiated in July 2012. In total, Lady Gaga has endorsed 33 brands across 18 different categories, such as Vodka, Telecommunications, and Health & Beauty Products, among others. Notable examples of these categories also include Speakers and Headphones, Luxury Goods, and Online Services. Olly Alexander is another celebrity who has been associated with one of these brands.
35 Lady Gaga Endorsements Deals
Lady Gaga's endorsement deals have included collaborations with well-known brands such as Absolut Vodka, au by KDDI, and Backplane
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May, 2014The ARTPOP BallUnited StatesSponsorships
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November, 2010Brand Endorsements
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July, 2012 - April, 2016Business Venture
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August, 2011Heartbeats 2.0United StatesProduct Collaborations
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October, 2016Bud Light x Lady Gaga Dive Bar TourUnited StatesSponsorships
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September, 2023Product CollaborationsCharitable Endorsements
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November, 2010Product Collaborations
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April, 2021Dom Pérignon x Lady GagaUnited StatesProduct Collaborations
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April, 2010Licensing Deals
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September, 2026Working at FamimaJapanBrand EndorsementsBrand Ambassador
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May, 2011GagaVilleUnited StatesProduct Collaborations
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May, 2011Brand Endorsements
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September, 2023We Belong To Something BeautifulGlobalWe love FoundationGlobalBusiness VentureBrand EndorsementsCharitable Endorsements
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Brand Categories Endorsed by Lady Gaga
Lady Gaga's endorsements span a diverse range of product types, including Accessories, Audio Hardware, and Banks. This variety illustrates the wide spectrum of product categories Lady Gaga is associated with, highlighting their versatile brand affiliations.
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Lady Gaga Endorsement News
Lady Gaga Advocates for Migraine Relief in Latest Pfizer Campaign
Lady Gaga, the multi-talented star known for her roles in Joker: Folie à Deux and her illustrious music career, has once again teamed up with Pfizer, this time to promote their migraine treatment, Nurtec. This campaign marks her second collaboration…
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Lady Gaga Stars in Super Bowl 2026 Campaign for Rocket Companies
Celebrity Name: Lady Gaga Brand Name: Rocket Companies (Rocket and Redfin) Deal Type: Super Bowl LX advertising campaign featuring Lady Gaga performing a reimagined version of "Won't You Be My Neighbor?" from Mister Rogers' Neighborhood Announced: January 27, 2026 (teaser released). The full 60-second commercial…
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Lady Gaga Endorsements FAQ
What brands has Lady Gaga endorsed?
Lady Gaga has endorsed 35 brands, including prominent names like Absolut Vodka, au by KDDI and Backplane. For a complete list, check out the endorsements section on Lady Gaga's profile.
What businesses has Lady Gaga invested in?
Some businesses endorsed by Lady Gaga might have also benefited from their financial investments. In some cases, Lady Gaga may have received equity in return for their endorsement or collaboration with the brand.
What product types has Lady Gaga endorsed?
Lady Gaga has endorsed
40 types of products. Some of the industries and product types that Lady Gaga has endorsed include Accessories, Audio Hardware, Banks.
How does Lady Gaga choose brands to endorse?
Celebrities like Lady Gaga usually select brands that align with their personal values and interests, ensuring a genuine connection with the products and services they endorse or invest in.
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