Zumba Celebrity Endorsements and Brand Ambassadors
Zumba, a leading apps and software brand, has successfully engaged in celebrity endorsements to enhance its market presence. Notably, Internet personality Mandy Brooke participated in a brand endorsement in March 2025, while singer Mel B served as a brand ambassador in February 2022. These collaborations with well-known figures have helped Zumba strengthen its brand image in the competitive apps and software industry.