VanMoof Celebrity Endorsements and Brand Ambassadors

VanMoof, a leading e-bikes brand, has actively engaged in celebrity endorsements to enhance its market presence. In March 2025, the brand collaborated with DJ JAEL, showcasing the lifestyle and innovation of its e-bikes. VanMoof's strategy includes partnerships with notable figures like singer-songwriter Olivia Dean, further solidifying its appeal in the e-bikes sector. This approach positions VanMoof alongside other competitors like Ridepanda, TEZEUS, and Aostirmotor, emphasizing its commitment to blending performance with celebrity culture.