Ulta Beauty Celebrity Endorsements and Brand Ambassadors

Ulta Beauty, a prominent retail and consumer goods brand, has actively engaged in celebrity endorsements to enhance its brand presence. In July 2024, singer Maeta participated in a brand endorsement campaign, while actress Hunter King joined in December 2024. Additionally, musician Monaleo served as a brand ambassador during the same month. The brand’s collaborations with well-known celebrities, including Ashley Benson, Bethenny Frankel, and Ariana Grande, highlight its commitment to connecting with consumers through influential figures in the beauty industry.