Twix Celebrity Endorsements and Brand Ambassadors

Twix, a renowned chocolate brand, has actively engaged in celebrity endorsements to enhance its appeal. Notable endorsements include dancer Starr Kiely, who participated in charitable initiatives in December 2024, and TV personality Wes Nelson, who took part in a brand campaign in October 2024. Additionally, Twix has collaborated with other prominent figures such as rapper D Double E and the Merrell Twins. This strategy has effectively positioned Twix within the competitive chocolate market, alongside other brands like Snickers and Lays.