Tira Celebrity Endorsements and Brand Ambassadors

Tira, a retail and consumer goods brand, has effectively utilized celebrity endorsements to enhance its market presence. Notable figures like Kareena Kapoor and Suhana Khan served as brand ambassadors in May 2024, showcasing Tira's commitment to connecting with influential personalities. Additionally, comedian and actress Sumukhi Suresh participated in brand endorsements in January 2025. This strategic approach not only highlights Tira's diverse appeal but also positions it alongside other prominent brands in the retail sector.