Sun Life Celebrity Endorsements and Brand Ambassadors

Sun Life, a leading insurance brand, has actively engaged in celebrity endorsements to enhance its market presence. Notable figures such as Piolo Pascual, Sarah Geronimo, Donny Pangilinan, and Matteo Guidicelli have represented the brand, with Donny participating in an endorsement campaign in January 2024 and Matteo in March 2025. By collaborating with these well-known personalities, Sun Life aims to connect with a broader audience while reinforcing its commitment to providing reliable insurance solutions.