Sony Celebrity Endorsements and Brand Ambassadors

Sony, a leading audio hardware brand, has actively engaged in celebrity endorsements to enhance its brand presence. Notable endorsements include musicians Cody Jon and LE SSERAFIM, who participated in promotional campaigns in April and March 2025, respectively. The brand has also collaborated with various other celebrities, such as model Valentina Ferrer and motorcycle racer Ryan Dungey. These strategic partnerships highlight Sony's commitment to connecting with diverse audiences through influential figures in the entertainment industry.