Paula's Choice Celebrity Endorsements and Brand Ambassadors

Paula's Choice, a retail and consumer goods brand, has actively engaged in celebrity endorsements to enhance its market presence. Notable endorsements include social media influencer Amaya Colon, who collaborated with the brand in December 2023. Additionally, Paula's Choice has worked with rugby player Ilona Maher and journalist Nadine Baggott, further showcasing its commitment to leveraging celebrity influence in the beauty and skincare industry. This strategic approach aligns Paula's Choice with other prominent brands in the retail sector, such as Jaeger-LeCoultre and Armani.