Mercedes-AMG Celebrity Endorsements and Brand Ambassadors

Mercedes-AMG, a renowned cars brand, has actively engaged in celebrity endorsements to enhance its market presence. The brand has partnered with notable figures such as soccer player Kai Havertz and Instagram influencer Alicia Roddy, who participated in a brand endorsement in December 2024. By collaborating with these celebrities, Mercedes-AMG aims to connect with a diverse audience and elevate its brand image in the competitive automotive industry. Other brands in the cars sector include Lexus, Volvo, and BMW.