Lux Celebrity Endorsements and Brand Ambassadors
Lux, a renowned brand in the beauty and personal care industry, has engaged in celebrity endorsements to enhance its market presence. In November 2023, the brand featured actress Rachel Weisz in its promotional campaigns. Additionally, Lux has collaborated with other high-profile celebrities, including singer Jennifer Lopez and actress Catherine Zeta-Jones, to showcase its luxurious range of accessories. This strategic engagement with celebrities like Priyanka Chopra Jonas and Suhana Khan reflects Lux's commitment to connecting with its audience through influential figures.
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