Lidl

Lidl, operating in the Baby Care, Beer, and Retail & Consumer Goods sectors, has engaged in a total of 10 celebrity endorsements. Notable figures include rapper Keed and singer Alina Eremia, both of whom participated in brand endorsements in November 2024. Additionally, actress and singer Martine McCutcheon endorsed the brand in August 2024, while actor Arnold Schwarzenegger and comedian Andrei Ciobanu have also contributed to its marketing efforts. The brand has collaborated with celebrities across various categories, enhancing its visibility in the grocery and consumer goods market.