K18 Celebrity Endorsements and Brand Ambassadors

K18, a retail and consumer goods brand, has actively engaged in celebrity endorsements to promote its innovative haircare products. The brand has collaborated with notable figures such as NikkieTutorials, a digital influencer, and athletes and models like Simone Biles and Sofia Richie. K18 continues to strengthen its presence in the beauty industry by aligning with trendsetters and influencers to reach a wider audience.