IM8 Celebrity Endorsements and Brand Ambassadors

IM8, a health and wellness brand, has strategically engaged in celebrity endorsements to enhance its market presence. Notably, it has featured bodybuilder Tavi Castro and soccer icon David Beckham, who participated in a brand endorsement in January 2003. By aligning with these notable figures, IM8 aims to connect with a wider audience and reinforce its commitment to health and wellness. Other competitors in the sector include Invisalign, BlueChew, and Xendurance.