IF and Co Celebrity Endorsements and Brand Ambassadors

IF and Co, a jewelry brand, has successfully engaged in celebrity endorsements, featuring renowned rappers like Macklemore, Dom Kennedy, and Schoolboy Q. This strategic collaboration with influential figures in the music industry has helped to elevate the brand's visibility and appeal. By aligning with popular artists, IF and Co positions itself prominently in the competitive jewelry market, alongside other notable brands like Jaeger-LeCoultre, Pandora, and Boohoo.

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