IDFC FIRST Bank Celebrity Endorsements and Brand Ambassadors

IDFC FIRST Bank, a prominent banking brand, has strategically engaged in celebrity endorsements to enhance its brand visibility. Notable figures such as Aakash Chopra, a renowned cricket analyst, and cricketers Jemimah Rodrigues and Ajinkya Rahane have represented the brand, with Rahane participating in a brand ambassador role in March 2025. This collaboration with celebrities in the Banking & Investments category underscores IDFC FIRST Bank's commitment to connecting with its audience through recognizable faces in sports.