Hourglass Cosmetics Celebrity Endorsements and Brand Ambassadors

Hourglass Cosmetics, a leading cosmetics and makeup brand, has engaged in high-profile celebrity endorsements to enhance its market presence. Notable figures such as actress Elaine Zhong and singer Jean Watts have represented the brand, alongside actress Amelia Gray Hamlin, who joined in May 2024, and musician Gracie Abrams, who participated in October 2024. Additionally, digital influencer Laura Lee has collaborated with Hourglass Cosmetics, further solidifying its appeal in the beauty industry. This strategic use of celebrity endorsements helps Hourglass Cosmetics connect with a diverse audience and strengthen its brand identity.