Hardee's Celebrity Endorsements and Brand Ambassadors

Hardee's, a fast food brand, has successfully engaged in celebrity endorsements with notable figures such as Will Smith, Charlotte McKinney, and Thomas Rhett. These partnerships have helped elevate the brand's visibility and appeal, particularly following Thomas Rhett's endorsement in January 2025. Additionally, Paris Hilton has been involved in a business venture with Hardee's, showcasing the brand's innovative marketing strategies. With a diverse roster of celebrities, including Hayden Panettiere and Ronda Rousey, Hardee's continues to make a significant impact in the competitive fast food industry.