EA SPORTS College Football Celebrity Endorsements and Brand Ambassadors

EA SPORTS College Football, a leading video games brand, has actively engaged in celebrity endorsements to enhance its market presence. Notable endorsements include football players Dylan Raiola, who became a brand ambassador in April 2025, and Zachariah Branch, Shedeur Sanders, Will Campbell, and Emeka Egbuka, who participated in various brand endorsements throughout 2023 and 2024. By collaborating with prominent athletes, EA SPORTS College Football aims to connect with fans and elevate its brand image within the competitive gaming sector.