Dewar's Celebrity Endorsements and Brand Ambassadors
Dewar's, a renowned beverage brand, has actively engaged in celebrity endorsements to enhance its market presence. In January 2023, the brand collaborated with popular TV actress Krystle D'Souza and TV show host Tony Baroud, leveraging their star power to connect with consumers in the alcoholic beverages category. This strategic marketing approach aligns Dewar's with other notable brands in the beverage sector, such as Hennessy and Reign Body Fuel.
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