Dettol Celebrity Endorsements and Brand Ambassadors
Dettol, a leading bathrooms brand, has successfully engaged in celebrity endorsements to enhance its market presence. In June 2024, the brand collaborated with notable figures such as cricketer Naseem Shah and Litton Das, as well as actress Ini Dima-Okojie. This strategic move aims to connect with consumers and reinforce Dettol's commitment to hygiene and safety in the bathroom space. By leveraging the popularity of these celebrities, Dettol continues to strengthen its brand identity in a competitive industry.
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