Cross Celebrity Endorsements and Brand Ambassadors

Cross, an educational products brand, has successfully engaged in celebrity endorsements with basketball player Blake Griffin and singer-songwriter Kesha. By leveraging the influence of these celebrities, Cross aims to enhance its brand visibility and connect with a wider audience. The brand's strategic partnerships highlight its commitment to innovation and quality in the educational sector, standing out among competitors like Tiffany & Co., Bulgari, and TravisMathew.