BetRivers Sportsbook Celebrity Endorsements and Brand Ambassadors

BetRivers Sportsbook, a prominent casinos and gambling brand, has strategically engaged in celebrity endorsement by partnering with renowned poker player Phil Hellmuth. He joined as a Brand Ambassador in January 2025, enhancing the brand's visibility and appeal within the competitive gaming industry. This collaboration aims to attract both seasoned gamblers and new customers looking for a trusted betting experience.