Amgen Celebrity Endorsements and Brand Ambassadors
Amgen, a leading pharmacies brand, has successfully engaged in celebrity endorsements featuring notable figures such as golfers Shane Lowry and Phil Mickelson, as well as football player Dallas Goedert. By collaborating with these high-profile athletes, Amgen aims to enhance its brand visibility and connect with a wider audience. This strategic approach aligns with industry trends, positioning Amgen alongside other prominent names in the pharmacies sector, including Walgreens, Bayer HealthCare, and CVS Pharmacy.
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