Abbott Celebrity Endorsements and Brand Ambassadors

Abbott, a leading medical equipment brand, has actively engaged in celebrity endorsements to enhance its brand visibility and connect with consumers. Notable endorsements include renowned athlete Eliud Kipchoge and football players Damar Hamlin and Cooper DeJean, with the latter two participating in campaigns in late 2023 and November 2024, respectively. Additionally, TikTok creator Katie Feeney joined Abbott's endorsement roster in December 2024, further diversifying the brand's celebrity partnerships. Through these endorsements, Abbott aims to reinforce its commitment to quality and innovation in the medical equipment industry.