- Adidas and Belgian streetwear label Arte Antwerp unveiled a footballer-fronted campaign starring Real Madrid teammates Trent Alexander-Arnold and Brahim Díaz for their FW26 collection.
- The line blends 90s football culture with Portuguese weaving/embroidery and Belgian lace-making, inspired by Arte Antwerp creative director Bertony Da Silva's own Portuguese-Belgian roots.
- DJ Conducta, artist Bahati, skater Jarrad, rapper Mason, producer SHB, and producer Jumadiba round out a cast spanning music, art, and street style.
- The collection, centered on the adidas Z.N.E. tracksuit, launches globally on August 4 with tracksuits, jerseys, and footwear.
Adidas and Arte Antwerp have unveiled their latest football-meets-streetwear drop, and this time Real Madrid teammates Trent Alexander-Arnold and Brahim Díaz share the spotlight.
The FW26 collection folds 90s football style into European craft, pairing Portuguese weaving and embroidery with Belgian lace-making, a nod to Da Silva’s own background split between the two countries.
“This season we wanted to celebrate that using colour, craft and silhouette,” Da Silva said, pointing to the Z.N.E. tracksuit as the centerpiece.
DJ Conducta, Bahati, Jarrad, Mason, SHB, and Jumadiba round out the cast, which adidas says shows how “football’s community permeates music, art and street style.” The range launches globally August 4.
For Alexander-Arnold, this marks his first Arte Antwerp appearance but not his first adidas one; he left Under Armour for a reported £26 million multi-year adidas deal in November 2023 and has since become a face of the Predator boot line.
He also carries endorsements with EA Sports and sports-nutrition brand Kinetica Sports, and completed his move from Liverpool to Real Madrid in 2025.
Díaz, meanwhile, is back for round two: he fronted Arte Antwerp’s debut adidas capsule in December 2025, shot in Marrakech to celebrate North African football culture. An adidas athlete since 2024 after leaving Nike, he’s since become the face of Morocco’s 2026 World Cup kit.
Adidas has leaned hard into culture crossovers all year, pairing Lionel Messi and Lamine Yamal for its World Cup-final “LA FINAL” campaign, following Jude Bellingham and Yamal’s Predator-vs-F50 storyline through the knockouts, and turning Brooklyn Bridge Park into a festival where David Beckham, Paul Pogba, and PinkPantheress headlined its Home of Soccer event.
This drop fits the same playbook: less “buy the boot,” more “join the culture.”
Takeaways
This isn’t a one-off shoot; it’s adidas doubling down on a formula. Pairing two Real Madrid dressing-room mates who happen to represent different footballing worlds (English tradition, Moroccan-Spanish identity) lets the brand sell one collection to several audiences at once.
And for Arte Antwerp, a 2009 Antwerp streetwear label, landing back-to-back adidas campaigns with genuine World Cup-caliber talent is a serious visibility jump.
Does pairing club teammates from different backgrounds make the “football’s community” pitch feel more authentic, or does it start to feel formulaic across adidas’s 2026 campaigns? With Díaz now on his second Arte Antwerp capsule, is he becoming the label’s go-to football face going forward?
