Mid-Year Music Festival Report: Agency Market Share By Number of Performers

Our mid-year festival report offers a detailed look into the agency market share for 16 major U.S. festivals based on the number of performers.

These festivals represent a diverse range of genres, from electronic music at EDC and Ultra to hip-hop at SummerSmash and Rolling Loud, and country at CMA and Stagecoach.

This diverse selection influences the agency market share data, as the representation may vary significantly based on the genre focus of each festival.

While our report is comprehensive, it doesn’t encompass every festival happening, but rather a selected group of significant events that shape the industry landscape.

The top four agencies—Wasserman, UTA, WME, and CAA—collectively command 53% of the market share. This highlights their pivotal role in shaping festival lineups and providing a platform for artists to perform on some of the biggest stages.